CRUSH - A Love Affair With Paper





 
For all of you paper geeks out there with design envy, you'll be pleased to know Mohawk has  released CRUSH - the Mohawk 12 Show Catalog. The piece carries through the theme of the Mohawk 12 Show campaign - "A love affair with paper."


The catalog details the winning entries, chosen from the best work submitted from all over the world.  Featuring documentary-style photography, the book showcases the work of eight winners and fourteen finalists who were chosen by the Show 12 jury: Stanley Hainsworth, Tether, Seattle; Jorge Alderete, Illustrator, Mexico City; Michael Jager, JDK Design, Burlington, VT; and Susana Rodriguez de Tembleque, SY Partners, San Francisco.

 
The book houses over 90 photographs showing off tthe pieces that caught the eyes of the jury. Crush is printed on Mohawk Superfine, Eggshell Ultrawhite. The cover features a neon-esque fluorescent green, achieved by two hits of green which extends throughtout the catalog to compliment the four color process used for the photos.  The printer used a 20 micron stochastic screen to achieve the results.  Check out the works and catalog for yourself, request a copy from our sample studio.

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