In looking at the new Mohawk Paper promotion, Mode of Transportation - The Adventure, Discovery, Fascination & Evolution of Life on Two Wheels, I couldn't help but touch every page. The piece, printed on Mohawk Superfine, and designed by VSA Partners, Inc., showcases the timeless, two-wheeled advancement of human culture - the bicycle.
The piece features this classic mode of transportation throughout modern times and reminds us of how universal its appeal is. You can't help but get nostalgic for the first tastes of freedom from your youth as you turn the pages of this piece. From a classic Audrey Hepburn in the 60's, a swimsuit clad Farrah Fawcett on a ten-speed in 70's, to Pee Wee Herman's cross country trek in the 80's, you see why the bicycle's appeal is timeless.
The piece is beautifully done, from the cover featuring four color process with metallic touchplates and foil - and a sculptured emboss, to the deep rich solids on the text pages - also featuring dutones, tritones, and quadtones. This one is a keeper in my print + design file.
To request your copy, contact your favorite Millcraft rep or order on with our online sample request form.