The principles extract the collective wisdom found in decades of sustainability theories and bringing them to life in the first quadruple bottom-line framework:
- Environmental Protection
- Social Equity
- Economic Health
- Cultural Vitality
The AIGA Center for Sustainable Design (CFSD) and AIGA will submit The Living Principles for global adoption at the Icograda General Assembly 23 during Xin: Icograda World Design Congress in Beijing later this month.